Amwest Ad Agency Retained For New Us

Wings 396 has a point........advertising is all about pizzaz and product recognition. US did have some good ads in the past (the Mechanics doing a lite show marshalling in an a/c at night, the US-BA worldwide service, the "US begins with You" and EVERYONES favorite of the little boy chasing the 757 in the fields (a classic). You need to spend $$ to make $$ (that crap that swa puts out is garbage).......AA has always had some of the best as did TWA. Trust me, I know advertising......worked in it for years, whether it is print, video or audio people NOTICE. AA will always be "Something special in the AAir" as will UAL the "Friendly Skies".....good campaigns (and both of them were exceptional) instills pride in your workers and desire from your customers. Hopefully we can exploit this.
 
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