Lccs Capturing Significant Us Business

USA320Pilot

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May 18, 2003
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LCCs capturing significant US business travel share

Dateline: Thursday July 15, 2004

NEW YORK (ATWOnline) - A survey of business travelers at US-based companies reveals that 23% of respondents use primarily low-cost carriers for business travel while 46% place quality of customer service above loyalty programs in terms of influencing their purchase decision, a percentage seemingly at odds with continuing service reductions by US legacy airlines.

Furthermore, 71% said their use of LCCs for business travel will remain the same or increase over the next six months. The survey of 429 travelers, conducted by Accenture, has a margin of error of plus or minus 3%. Twenty-one percent of those surveyed said they had taken at least six flights in the past six months and 34% had taken 3-5 flights.

Also, 41% of travelers experienced at least one maintenance-related delay or cancellation within the past six months while 5% experienced 3-5 such incidents. The survey also confirmed widespread use of the Internet for travel arrangements, with 75% purchasing tickets online and 48% using Internet check-in.
 
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