CONGRATS to the Cargo folks at SWA!

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SharoninSAT

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Oct 9, 2005
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SAT/WN
 
The Airforwarders Association awarded Southwest the top award for domestic carriers based on its on-time performance,                                                                                                                                                           Customer Service, problem resolution, claims handling, technology support, and overall value.
 
Congratulations SW Cargo!
 

WorldTraveler

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Dec 5, 2003
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WN doesn't even break out cargo on its traffic reports while the big 3 do.

WN's cargo revenues amount to 1% of its 2014 annual revenues compared to about 2.5% for the big 3.

cargo may be profitable for WN but it is much smaller part of its business than it is for the big 3.
 

WorldTraveler

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in terms of what?

they don't get anywhere near the amount of revenue or profit from cargo.

and they don't offer anywhere near the range of services that the big 3 offers.

sure, WN can get a box of pacemakers from MDW to HOU in a hurry but don't even think about asking them to carry flowers from S. America to the US or cherries from the PNW to Japan or laptops from China to IND.
 

WorldTraveler

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and again they carry far less.....

the niche carriers and WN with their very simple approach to their network wins awards relative to the big 3 as well.

but it still says that all the awards in the award don't matter if WN can't carry a shark across the Pacific, an aircraft engine from S. America to the US, or even 20K lbs of tax returns from one coast to the other.
 

WorldTraveler

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watching basketball and doing forums does that, Kev...



If DL doesn't win them.
no, it means that you can do a few things and do them very well or you can offer a broad palette of services and not do them all quite as well based on statistics.


the low fare carriers have long won customer service awards and part of the reason is that they have offered a much more simple product but delivered it well.

the legacy carriers have typically not done well.

since you mentioned DL, DL has recognized that they can run an operation as good as if not better than any other airline - which is exactly what they did with on-time in the latest DOT report by having the best on-time performance of any reporting US airline which includes WN and a bunch of otherwise highly rated carriers.

guess what is also narrowing between DL and WN? the customer complaint statistic - which is heavily influenced by carrier operations. If you run an on-time airline with very few cancellations, a lot of complaints don't ever have a chance to come to life.

so, WN gets points for running a simple operation and executing on it well but other airlines - and not just DL - are learning how to do what the LCCs do - but do them better.

when legacy carriers start chipping away at the things that low cost carriers have exceeded at, then the
 
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