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Genius Marketing!

Not so fast.

http://www.nytimes.com/aponline/2009/08/20...ou-Can-Jet.html

My question is - instead of "selling out", if there is "overwhelming demand" as they say, why not sell another tier of passes for $699, $799, etc. Lottery or first come first serve could be used to determine the price you pay. It's only genius if they can make it an industry standard!
 

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