Yes, it would burn tremendous amounts of money, WT. AA would lose, because UA and DL and KE would win. And with just several billion in cash, no way would AA be willing to "invest" any of it in new TPAC services, especially given how AA loses its shirt every day on its flights to Japan and China and Korea.
Now that the financials are out of the way, I still believe that AA should prepare to initiate service to ICN from both LAX and ORD to capitalize on the weakness of Asiana (OZ). Turns out that Korea may suspend OZ's rights to fly ICN-SFO for a while given that its pilots negligently flew a perfectly fine 777 into the ground at SFO last summer on a perfectly sunny Saturday afternoon. Practically, CFIT just yards short of the runway.
Here's the news about OZ's predicament:
http://mengnews.joins.com/view.aspx?gCat=050&aId=2992390
http://english.chosun.com/site/data/html_dir/2014/08/20/2014082001707.html
Among my "bigoted" friends here in Los Angeles, not one of them would step foot on OZ (or for that matter, KE) to Korea. That leaves DL and UA. With UA's troubles, compounded by OZ's potential troubles, now is the time to pounce. Nimble competitors sometimes win and win big. Can't win if you don't play.
Now that the financials are out of the way, I still believe that AA should prepare to initiate service to ICN from both LAX and ORD to capitalize on the weakness of Asiana (OZ). Turns out that Korea may suspend OZ's rights to fly ICN-SFO for a while given that its pilots negligently flew a perfectly fine 777 into the ground at SFO last summer on a perfectly sunny Saturday afternoon. Practically, CFIT just yards short of the runway.
Here's the news about OZ's predicament:
http://mengnews.joins.com/view.aspx?gCat=050&aId=2992390
http://english.chosun.com/site/data/html_dir/2014/08/20/2014082001707.html
Among my "bigoted" friends here in Los Angeles, not one of them would step foot on OZ (or for that matter, KE) to Korea. That leaves DL and UA. With UA's troubles, compounded by OZ's potential troubles, now is the time to pounce. Nimble competitors sometimes win and win big. Can't win if you don't play.