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First Pic Of New Livery On The Net

Looks very sharp, professional, refreshing, clean...passes with flying colors for me!
 
It's better than the current depressing, US-Airways-upside-down livery, but it's ... BLUE! Enough blue already!

A UA A320 in that livery will be virtually indistinguishable from JetBlue. Please, go back to the old livery -- white with orange, blue and red, just like this:

http://www.airliners.net/open.file/506640/M/
 
You mean Jetblue will be indistinguishable from UAL planes don't you. C'mon man I'm sick of JBLU...time for UAL to kick some TAIL! Nice paint job!!!
 
Well it doesn't drop my jaw. It's very nice looking, but in some ways I like the previous livery better. I think it had a lot of class and certainly didn't look dated, ala AA, and DL before their recent update.

The "U" design on the tail is now all but indistiguishable and the cheatline is very 60's. The one thing they retained that I think could have used updating is the "United" along the upper fusalage. To me, that font, while very readable, is also very sterile and old fashioned.

I suppose the most important question is the wisdom of unveiling this while in the midst of Chapter 11. It might have better served the company to launch it upon emergence, signaling a whole new image. The obvious question at this time is how many more tickets this sells, how much does it reduce CASM and how much does it increase RASM. Not to mention how much did it cost?

It is very elegant, but also very cold and wintery. Did Landor & Associates do it? I suppose the weak point in the current design to me, is the tail. They could have updated that and left the rest alone. While this tail is clearly better looking, it is not nearly as distinctive in terms of corporate identity. The "U" thing really got lost. It just sort of looks like artwork now instead of a clearly identifiable logo.
 
I like it. I think someone posted a very close or identical proposal on Airliners.net a couple of weeks ago. I think of the new paint schemes out there, i.e. Northwest, Southwest, Delta(2X), Frontier, and now United, I like United's the most on my first impression. Everyone has udated their paint scheme except AA. I wonder when theirs will change?
 
Its OK, kind of boring... I just wish they had kept some orange. Orange and light blue will always be United to me.
 
All that white paint on top makes it look like an appliance; I can just hear Bob Barker saying "congratulations on your new Amana radar-range."
 
Improved? Definitely
Exciting? No, kinda blah... But a step in the right direction.
 
Looks like I"m not the only one to think it feels too 'wintery.' Maybe by August, we'll all think it looks VERY refreshing! But in February, Im sick of this cold winter! Hey, maybe the design team did all their 'focus group' studies in the summer. B)

I do think it's an improvement and I like the scheme. It's just the color choices that I'm not to 'hot' on. Too much wintery white and ice blue. brrrrrrrrrrr
 
Like many of you, I was nearly foaming at the mouth all weekend long awaiting the first images of United's new livery. All I can say is that in my nine year career with UA, the one thing I have come to realize is that United Airlines lacks STYLE. It was a very anti-climatic event viewing the first images. The existing black lettering and blue and red tulip do not coordinate well with the multi shades of blue. Furthermore I was hoping that the Ted orange tulip would be retained against a blue backdrop on the aircraft tail. There needs to be a brightly colored stripe (orange or red?) to frame the blue striping from the white fuselage. It looks too incomplete otherwise. It appears to me that they were trying to retain existing elements of United's branding while incorporating entirely new colors at the same time and in this case, it doesn't work. I am very disappointed but at the same time am pleased to see the battleship gray disappear at long last. I think that the two most ingenious airline color schemes were Mexicana and British Airways when they introduced flying works of art on their aircraft tails. Mexicana had beautiful brightly colored patterns of Mexican motif in several styles. BA commissioned artists from all over their global route system to come up with designs for their tails. It was brilliant but the Brits couldn't handle not seeing the union jack flag and BA caved in to the masses' mediocre sense of style and originality. Not to get off the subject any further, but my vote for the best paint scheme in the skies right now goes to Hawaiian Air; clean, classy, contemporary, and stylish.

P.S. Many thanks to Chris Kilroy and Imkeew/744Flagship for their efforts to bring
us the long-awaited sneak preview.
 
JAMAKE1:

I agree. Using the Red/Blue of the Tulip logo from the '80s on the Battleship Grey livery was a mistake. You think they would have learned. In this sense, America West did a good job keeping the shape of their logo while changing the color/appearance.

UAL seemed to be going down the same road, using the tulip on the tail, but they keep using the old tulip (red and blue) when it doesn't match the rest of the livery. They used it on the tail of the Battleship Grey livery and they are using it in this one... Why can't it just match the other colors in the livery?

Look at N230UA's logo in his name area. I think if they removed the old tulip, it would look much classier, much cleaner. Can't imagine why they insist on holding on to that unmatching color scheme.

Ditto for the black font... make it consistent already...
 

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