Not only do we now get the super price concious traveler that would not have previousedly booked, last minute Biz travelers are paying more in those same markets...
https://skift.com/2017/04/06/americans-basic-economy-fares-are-working-for-the-airline-so-far/
https://skift.com/2017/04/06/americans-basic-economy-fares-are-working-for-the-airline-so-far/
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