DL leads airline industry on Fortune's Most Admired List

WorldTraveler

Corn Field
Dec 5, 2003
21,709
10,721
Here are the rankings for the 2015 Airline Industry List (2014 ranking in brackets):

1. (1) Delta
2 *(2) Singapore Airlines
2* (5) Cathay Pacific
4 (4) Lufthansa Group
5 (3) Air France-KLM Group
6 (11) IAG (BA, Iberia)

*tie


Delta
Industry Rank 1
Prev Industry Rank 1

Nine Key Attributes of Reputation Rank
Innovation 1
People management 1
Use of corporate assets 1
Social responsibility 1
Quality of management 1
Financial soundness 1
Long-term investment value 1
Quality of products / services 2
Global competitiveness 1

in contrast.

Singapore Airlines


Rank
19
Prev Rank
18
Industry
Airlines
Industry Rank
2*
Prev Industry Rank
2
HQ Country
Singapore



Nine Key Attributes of Reputation

Rank
Innovation 4
People management 2
Use of corporate assets 2
Social responsibility 6
Quality of management 5
Financial soundness 4
Long-term investment value 7
Quality of products / services 1
Global competitiveness 4


Southwest
Up two spots since last year, Southwest Airlines profits are flying high thanks to big time savings on fuel. Last year marked its first international flight to the Caribbeanand the first year profits passed the $1 billion mark. (Editors Note: Southwest Airlines did not earn a place on this years airlines list because it ranked in the bottom half of its industry. See our Methodology here.)
There are no rankings for WN among the Nine Key Attributes of Reputation.

it's also noteworthy that AF-KLM outranks IAG Group (BA/IB)
 
indeed it is quite remarkable for DL to be voted on by airline mgmt. around the world as the most respected airline.

It is also most significant that WN might be considered a strong company but when it is compared to airlines, it doesn't even make the top half of the list.

AA and UA aren't even on the list. nor is AS or B6.

It is a great accomplishment for DL and its people.