FWAAA said:
It's one thing to publicly announce multiple $10 - $20 fare hikes; it's quite another to actually GET that additional money.  The yield and RASM declines at most all legacy airlines suggests that the current glut of seats (overcapacity) is what drives prices of perishable airline seats, not managements' wishful thinking about how much they would like to charge.
We'll see in July (when we see Q2 numbers) whether these hikes have any positive effect on revenue.  If UAL and/or USAir fold, then the hikes have a much better shot at actually producing more money.
[post="265528"][/post]
There we go again with the overcapacity BS line.
This thing has been repeated so often that most simply accept it as fact without any question.
The fact is that there has never been a real shortage of airline seats. Overcapacity has been a chronic condition for this industry, even during the days of the CAB. Overcapacity became a big problem as the 747 came into service in the 1970s.
The fact is that load factors are at historic levels. Unless you are running a charter operation its normal in all modes of transportation to have a certain amount of overcapacity. Do we expect every city bus or subway train to be at max capacity all the time? Or is it accepted and expected that the operator provides enough service so that at peak times no one is left behind?
As FWAAA and other keep citing overcapacity as the reason for the airlines miserable performance, they ignore the fact that we have seen these cycles before, however we have not seen these load factors. In other words there has always been overcapacity, and there were periods of fare wars before, and times when the airlines filled up seats for next to nothing. However load factors did not vary all that much between the good times and the bad. In the present case the highest load factors(least amount of overcapacity) are coinciding with the worst performance.
The amount of overcapacity that the industry produced was not the sole driving factor of whether or not the industry turned a profit. FWAAA claims that if USAIR liquidates that the reduced capacity will drive up prices. This is a changed approach. Before it was claimed that low cost carriers like SWA and Jet Blue were to blame yet now they have switched their focus to USAIR, a legacy carrier, they say, needs to liquidate. Before they claimed that carriers like JetBlue set the price and that was it, passngers would not be willing to pay more, now they are claiming that if we reduce capacity a little that they would.
How much capacity would USAIR actually liquidate? Would all those aircraft dissappear or would they be picked up by other carriers? And if they are picked up then how would USAIRs liquidation reduce capacity?
It seems the answer we get to this question depends on the context under which it is asked. If its a question of a labor struggle the aircraft would be released right away, if its a question linked to overcapacity they would dissappear and solve all our problems, or at least mitigate them.
If the load factors for the industry are at around 80% would USAIRs demise eliminate that 20% overcapacity?
Lets say USAIR eliminates 10% of the industries capacity, that all the aircraft they have are either parked in the desert or shipped out to foreign markets. My guess is this that 10% is a gross exaggeration but lets just use it for illustration purposes. Then the airline industry still has an overcapacity of 10%. And the claim is that as long as you have overcapacity, even historically low rates that passengers are not willing to pay more. Then they throw in "quantity demanded" as opposed to demand. That if the airlines charge $10 to $20 more that they will opt to either stay home or find other means or transportation. Well if USAIR dissapeared why would this alter quantity demanded?After all there is still overcapacity.
Its obvious that when you look at the facts that the overcapaqcity claim is simply a lie. The fact is that load factors are at historic levels. The problem is the fares. The airlines are not charging enough. Its as simple as that, The reasons why get complicated but to make it sound like it all boils down to overcapacity is purposely misleading.
They have yet to find the point at which to price their tickets. They claim that if they raise the fares that people will stay home, well that depends on how much they raise them. If USAIR dissapeared then this is no longer the case? Rediculous!Airfare is a means to something else, so price is not the sole factor, people do not purchase airline seats to consume airline seats like they would when they buy clothes or food, they buy airline seats as a means to something else, like the way we buy gasoline to get to work. Despite the fact that gasoline has doubled we are still buying the same amount, because in order to get to work we have to buy the gas. As prices climb eventually useage will be reduced but as we have seen with gasolene(I admit that airfares may not enjoy the same amount of price elasticity as gasoline)the price can vary a huge amount.
The claim that the airlines can not change prices much is a complete falsehood after all look at the fact that on the very same flight the price paid by two passngers sitting right next to each other on the same flight can vary by more than 100%! Compare the price paid by coach and first class on the same flight to the same place and you could see vary over 500%! Granted there may be different circimstances but the point is that the amount of change in ticket prices needed is probably minute compared to the differences we alreadyy see people pay for essentially the same thing. To claim that minute changes would result in huge changes in the load factors id very unlikely.
If we look at AAs losses of $200 million or so last quarter and divide that by the number of passengers flown, then we can see how much more AA would have had to charge per passenger to break even. Is that amount a huge disparity that would force people to stay home? I doubt it.
The fact is that for some reason the airlines have yet to figure out what to price their tickets at. They spin and spin and switch from one cause to another but in the end it still comes down to not pricing your tickets high enough to cover your costs. There will always be a certain amount of overcapacity. If there wasnt there would be Congressional investigations and so forth. The public will not tolerate a transportation system that limits the opportunity to travel because that system expects that every seat made available must be sold.