ClueByFour
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CluebyFour, Due to further erosion of Southwest's Fuel hedging advantage in 2006, and Usairway's continuing efforts to get itself in competitive shape, I don't think anyone will be "shocked"....
Given that LUV's CASM ex-fuel is still a few cents lower than LCC, I don't think LUV should be worried.
You do realize that LUV is hedged to at least 70% of their anticipated fuel requirement in 2006 at a whopping $36/bbl.
Erosion? Tell me what LCC anticipates paying for fuel?
(FWIW, LUV is hedged in 2007 for 55% at $37, 35% in 2008 at $37 and 30% in 2009 at $39).
See http://www.usaviation.com/forums/index.php...ndpost&p=313265 for my analysis that indicates that using this year's available numbers (the long and short of it is that LUV can raise revenue by 500 million dollars a year with a one way fare increase of $5--which they tend to do every 6-18 months, historically).
Oh, and taking about 100 new aircraft between now and the end of 2008 (you know, lowering unit cost by spreading it over a larger number of ASMs).
Common sense says Southwest will be forced to RAISE fares to stay profitable due to fuel hedge erosion...Happy New Year....
See above and your local economics professor. Or history--as has been explained to you on other threads, LUV hedges to forecast future costs effectively so that they know when they have to raise fares (which they typically do by a few bucks every 6-18 months--see above). If you are holding out hope that they will have to raise them to a level at which LCC might be profitable, you are in for a long wait.
Happy new year.