US Airways and United have cut their unit costs, but because of breathtaking future LCC expansion, both airlines must cut their unit costs further if they expect to survive. Management cannot cut labor cuts fast enough to match LCC unit costs, therefore, the only practical way to obtain a competitive cost structure appears to be with U liquidating and UAL picking up the pieces after WN annihilates U.
Whether its Southwest in Phailadelphia, Frontier in Denver, or JetBlue in another key hub, the fact is LCC's will double in size in the next 3 years and could triple in size by the end of the decade. Fortunately, 737's run out of gas and fall into ponds, so we still have a little hope that there is a future for international carriers.
Regards,
Fly
Southwest Goes for the Jugular In Challenging US Air in Philly
By SCOTT MCCARTNEY
Wall Street Journal
NEW YORK (Wall Street Journal) - [story edited due to copyright. Please feel free to post a link, but refrain from posting copyright materials. Thanks.]
Like many wars, this one will be long and drawn out. The airline industry is evolving. But remember the day that Southwest said it would invade Philadelphia. It may mark a significant turning point. No truer words have been typed.
Whether its Southwest in Phailadelphia, Frontier in Denver, or JetBlue in another key hub, the fact is LCC's will double in size in the next 3 years and could triple in size by the end of the decade. Fortunately, 737's run out of gas and fall into ponds, so we still have a little hope that there is a future for international carriers.
Regards,
Fly
Southwest Goes for the Jugular In Challenging US Air in Philly
By SCOTT MCCARTNEY
Wall Street Journal
NEW YORK (Wall Street Journal) - [story edited due to copyright. Please feel free to post a link, but refrain from posting copyright materials. Thanks.]
Like many wars, this one will be long and drawn out. The airline industry is evolving. But remember the day that Southwest said it would invade Philadelphia. It may mark a significant turning point. No truer words have been typed.