AA Changing Group Travel Approach

eolesen

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Jul 23, 2003
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http://www.businesstravelnews.com/More-News/American-Airlines-Drops-Group-Discount-Program/

Not really a surprise here. Some layoffs (mostly management) are likely as group & meeting sales gets wound down, but having a group outside of revenue management making decisions on discounts can be problematic, especially when demand and load factors remain high.

As part of this policy alignment, the new American will undergo some changes in how the group travel space is managed, and legacy American will sunset what has traditionally been known as the group and meeting travel team in global sales," the spokesperson said. According to the company, its revenue management department will manage group travel going forward.