[P]
[BLOCKQUOTE][BR]----------------[BR]On 10/31/2002 2:08:43 AM pitmech wrote:
[P]autofixer... I agree with you, this is a revenue problem. [BR]Too much supply, not enough demand low prices win. We need more people wanting the seats we sell. [BR][BR][/P]----------------[/BLOCKQUOTE]
[P]It is a revenue problem in large part. You need more people wanting the seats you sell, try this:[/P]
[P]1. Reduce the number of fares to no more than 5.[/P]
[P]2. Eliminate restrictions and penalties[/P]
[P]3. Cut your highest unrestricted fare in half[/P]
[P]Then I believe you'll find that more people want the seats you sell. The key is to make the customer feel like you want their business. Right now, with restrictions, penalties, and everything else, it's almost as if the airline is daring a business to buy anything but a full fare, unrestricted ticket. For those in airline managment who might not have noticed, this down cycle in the economy has affected other businesses (your customers) as well. They too are looking at cost cutting measures. That means they aren't willing to pay $2,000 to send their employees on a 500 mile round trip flight somewhere. Make flying more attractive than web conferences and you'll get more business customers willing to pay for an unrestricted ticket. [/P]