A side from going head to head with B6 on the trans-cons AA has done little to keep the discount carriers out of AA strong holds. If AA is goint to compete with the low fare carriers wouldn''t it be wise to enter the fight where the low fare carriers are making their money. IE FLL-JFK, LAS to about anywhere..... B6 has been able to dominate the FLL-JFK market and is positioning itself to bleed pax from MIA. The new service between MSY and LGA seems to being doing very well. On the other hand the MCI-LGA loads are somewhat slim. Why not move the resources to areas that are doing well now? With the closing of National Airlines LAS is a developed market that now has a void. If AA moves quickly they can also keep the discount carriers in check. If we are going to have to compete with the likes of B6, HP or WN we better start doing it soon. If I were a pax and the fares were the same, I know I would rather fly AA than a discount carrier just for the miles alone. None of the Discount carriers can get you to Europe, Asia, S America etc. We need to keep in pax minds that the payoff for flying AA is that in the long run our rewards are better. Retaining our customers is only one part of the equation. The AA I know can be very aggressive if it wants to.