Poll On New Brand

[Kittyhawk]

Attempting to begin a poll on the new brand. If it dosn't take, feel free to help me get this started.

 

[Kev3188]

The titling is okay, I guess, but the tail is an absolute disaster.

 

[eolesen]

Update your survey to include "Who cares, where's my money?" and you might get some more truthful responses...

 

[Rogallo]

Yep, Don't care!

 

[1AA]

http://www.businessweek.com/articles/2013-01-17/american-airlines-repaints-its-planes-to-much-carping#r=rss

 

[Bob Owens]

Dont care either, they look the same when the tin is open.

Just another money laundering scheme. How many hundreds of millions are they going to write off as "rebranding expenses"?

 

[Ken MacTiernan]

Looks like crap! Does horton actually think new design on our aircraft and soon to follow new uniforms will increase morale? Treating your employees as valued members of a team would be better than a lousy paint scheme.

 

[AA-MRO.COM]

Update your survey to include "Who cares, where's my money?" and you might get some more truthful responses...

😀 Where's my money !

 

[yvrusfa]

IMHO...

The typeface/size and new "eagle" logo are actually o.k. It is the tail that completely kills any acceptability of the rest of it! Just try and focus for more than a second on the fuselage. You can't because the tail overwhelms everything else.
Epic FAIL!
Once merger is announced, if they don't change it completely, I would hope DP and co at the very least replace the tail with perhaps the new eagle? Or the new eagle and an "AA" incorporated somehow?
Anything would be better.
The AA employees I know are absolutely over the moon about this design.

 

[FWAAA]

Looks like crap! Does horton actually think new design on our aircraft and soon to follow new uniforms will increase morale? Treating your employees as valued members of a team would be better than a lousy paint scheme.

About the bolded part: I assume (perhaps incorrectly) that those nine words really translate to "Pay us more money" but I may be mistaken. If I am mistaken, then what should the company do to make you feel like you're being "treated as valued members of a team"? Are you looking for hugs or heartfelt emails or perhaps some all-day team-building retreats? My guess is no, it's more money.

There's nothing wrong with wanting to be paid more, but it that's it, then why use the organized labor weasel words for it? Why not just say "If they paid us more money"?

 

[MCI transplant]

Hey! maybe the same yo-yo who put the flag on the tail of US air, put the flag on this one! ------- are they trying to tell us something?

 

[JetMonkey]

Awful... The worst interpretation of a flag on an airplane I've ever seen..

 

[austwin1]

Very disappointed in it. The bolder larger name looks fine to me but the tail is hideous. I read the literature explaining of what the logo and branding meant. Afterward I just wondered why you would want one that had to be explained?

 

[IORFA]

Very disappointed in it. The bolder larger name looks fine to me but the tail is hideous. I read the literature explaining of what the logo and branding meant. Afterward I just wondered why you would want one that had to be explained?

Exactly, it is a failure, if you have to explain what the new logo represents from one that was 44 years old! They don't get it. I really think Tommy boys kids did it and he is forcing it on us as a lasting gift before he is forced out.

 

[skyhoosier]

The tail looks like a bumper sticker on a pick up truck