Bunch of idiots. When no one follows we will be left with egg on our face as usual. Some points about selling soda.
* Just like liquor, headsets, meals and anything else we've ever sold, half of them will be given away for free to non-revs, hot guys, children, and dissatified customers (hint to mgmt- it's called service recovery and we are good at it because you're so bad at your job).
* Again, just like anything else we've sold, about two thirds of the $$, if cash is used, will end up in the pockets of employees. Spare the moral debate, it's fact that people are not paying bills on $1200 a month.
* If there is no incentive to fire up a machine and walk through the cabin looking like a dope, no one's going to do it. If you put commission on it they'll be out there like white on rice, but then you are raising your prices anyway. F/As will claim there is not enough time to do the accounting involved, so on many flights you will have eliminated any kind of service whatsoever. (
* US Airways, even before it joined the circus, as never been serious about accounting for anything. The current admin can't paint a plane, configure it, get a bag from A to B, or even write a letter without messing it up royally. You can't possibly believe they are going to account for thousands upon thousands of cans of sodas. Give me a break.
* The negative publicity, late night talk show jokes, and fleeing customers will negate any savings gained from such a chintzy move. The LCC's (real ones, not high cost legacies in drag) are not even doing this.
Why not just cut the service window to beverages served to only on flights of more than two hours? You avoid the negative publicity, and if you think about it, most US Airways flights are under two hours anyway...