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On 9/24/2002 10:29:18 PM TWAFA007 wrote:
Aloha JS,
Im a bit confued. You say, "larger companies will have a larger market value, all being equal." Well JetBlue is an airline, selling seats on a plane, AMR is an airline selling seats on a plane, pretty equal, as far as a company. So how do you explain the FACT that as of todays close, JetBlue market value, what really counts, is worth 3.21 TIMES the market value of AMR? You say "Twice the market value? Yes. Twice the operations (assets, planes, seat-miles, etc.)? No." So using your anology, "larger companies will have a larger market value," is JetBlue over 3 times larger than AMR. If not whats your logic? How do you explain this?
WAR! UGH! What is it good for? ABSOLUTING NOTHING. Say it AGAIN."
ALHOA, 007
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JetBlue (or Southwest) and AA are very different airlines. The product is similar, but their operations, within the context of airlines, is about as different as can be.
What I mean is this -- suppose you have two corporations producing the same thing (air travel or anything else), they both have the same unit costs and the same unit revenues (same profit margin), but one produces three times the number of items (e.g., seat-miles) as the other. The market cap of the first one should be three times the market cap of the second.
If the two companies are different in other ways, especially in terms of unit costs, then the comparison is not that simple.