The Wall Street Journal has an article about DL's changing Pacific strategy.
google Delta Shifts Focus From Japan as Trans-Pacific Hub to gain access to the article.
highlights
The shift underscores the growing importance of other Asian markets for the world's third-biggest airline, given the significantly weaker Japanese yen and a growing middle class of Chinese and other Asian travelers who are willing to pay more for direct flights.
Stronger relationships with Chinese state carriers also are helping push the rapid development of nonstop flights into China, with passengers connecting on to the nation's smaller cities, Delta President Ed Bastian said.
"The network structure is realigning based on customer demand, [people] wanting to go direct…and the fact that we are building out Seattle geographically" as an international hub, he said in an interview here.
By summer Japan will account for just 48% of Delta's trans-Pacific passenger capacity, with other direct flights accounting for 52%. The changes will come as the Atlanta-based airline introduces direct flights from Seattle to Seoul, South Korea, and Hong Kong
Delta has remained profitable in Asia over the past five years, with revenue growth of around 60% outpacing a 25% expansion in capacity.
"Demand continues to grow" in Asia, Mr. Bastian said. "These are the greatest growth opportunities in the global market place." He cited China's economic growth, which is running at 7% to 8%.
In China, Delta hopes to work more closely with SkyTeam alliance partners China Eastern Airlines Corp. 600115.SH +0.38% and China Southern Airlines Co. 600029.SH -0.37% to develop hubs in Shanghai and Beijing.
Growth in other Asian markets doesn't mean that Delta is pulling out of or cutting flights to Japan and Narita, which Mr. Bastian said would remain a hub.
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again, DL continues to view NRT as a viable ongoing hub, DL has been profitable in Asia since the merger, and DL is committed to growing the SEA hub - int'l and the necessary domestic feed - in order to ensure that DL has multiple options to serve Asia/Pacific markets.