Some companies reflect long-established deals while others
were launched as recently as Trump’s campaign, including eight that appear tied to a potential hotel project in Saudi Arabia, the oil-rich Arab kingdom that Trump has said he “would want to protect.”
'Many of those deals involve licensing the Trump name: a valuable quantity when Trump was a famous businessman, now made more lucrative when attached to a U.S. head of state. Trevor Potter, a former Federal Election Commission chairman and general counsel for George H.W. Bush, said foreign investors could seek to seal deals with Trump’s children in hopes of cozying up or currying favor with America’s businessman in chief.
Other Trump properties, like most large projects in the real estate industry, are buoyed by a river of loans, including from big banks in China and Germany. Deutsche Bank, Trump’s biggest lender, is negotiating what could be a multibillion-dollar settlement over housing-crisis-era abuses with the Justice Department, whose leaders will be Trump appointees.
[Trump’s unusual conflict: Millions in debts to German bank now facing federal fines]
That foreign presence has become inseparable from the Trump brand and marketing. After Trump’s electoral victory, the Trump Organization congratulated the president-elect and then shortly after posted a flyover video of the “ultra exclusive” Trump Tower Punta del Este, a helipad-topped condo tower licensing Trump’s name on the coast of Uruguay.
Trump’s presidential biography on a government website, greatagain.gov,
originally included a celebration of Trump’s foreign holdings and “properties around the globe.” That reference has
since been removed. Trump representatives would not say why.
Foreign investors have nevertheless taken pride in Trump’s accomplishment. In India, Trump has licensed his brand to Trump Tower Mumbai, a luxury condo project being developed by Lodha Group, a real estate giant whose founder is a wealthy politician in the country’s governing party.
The president-elect and his children also met with some of Trump’s Indian business partners on Tuesday, during which they discussed the U.S. relationship with India,
according to the Economic Times, an Indian newspaper. Lodha
declared in one promotion: “Congratulations Mr. President-Elect. The Trump name is rising high in Mumbai too.”