mweiss said:
sfb,
You may be right. I chose markets that would be supportable if traffic doubled. Some may do better than that. Further, some may work as the beginnings of one-stop service to other cities.
Markets that would work if traffic tripled:
DAL (except for Wright, so no go there)
PHX
DEN
RSW
HOU
Here's what the other markets you mentioned did last year:
BDL 30K
ALB 15K
BWI 16K (but DCA did 33K, so WN would probably succeed here easily)
STL 25K
MCI 29K
MSY 36K
SEA 48K
SAN 46K
AUS 12K
SAT 14K
PBI 43K
JAX 26K
BNA 20K
IND 17K
RDU 28K
From this list, I'd say SAN, SEA, and PBI are marginal. BWI, as I noted above, should be OK. The rest wouldn't pay the bills even at triple the loads.
I'll agree on SAN and SEA being marginal -- but more so due to WN being far more focused on short-haul flying. As for PBI, it's hard to not fill planes to Florida if the fares are low enough.
I think you'd see some dramatic traffic improvements on the short-haul markets (250-500 miles) that seem weak; to take another example, BWI-ALB O&D traffic increased roughly eight-fold (from 75 daily to over 600) between the beginning of 2000 and 2003, largely because fares dropped by about 70%. Remarkably, PIT-ALB currently manages roughly 75 daily passengers (total in both directions) at an average fare well over $300 each way. Dropping that to $75 would likely result in a similarly dramatic traffic increase. I think that most people would rather fly than drive from places like BDL, ALB, IND, SDF, RDU, or BNA if they're traveling to PIT, but they take one look at the fares and decide that flying doesn't offer enough value to justify what they're asked to pay.
On the medium-haul routes (like STL, MCI, AUS, SAT, MSY, PBI, JAX, etc.), lower fares wouldn't have quite the same stimulative effect, and it's very possible that they may never come to pass or might take a few years to show up.
RowUnder-
You are correct, the federal government must approve PFC's, but they have approved PFC's at most large airports already. IAH, HOU, and MEM are notable exceptions.